Rapala releases New details of five lures for 2012

X-Rap Pop and X-Rap Prop just weeks from launch Click here for new descriptions and pictures Rapala has announced new details to its US fanbase of five new lures for 2012, including the new X-Rap Pop and X-Rap Prop. The lures were first unveiled to the trade at ICAST in July; now Rapala is cranking up excitement amongst topwater bass anglers ahead of the holiday selling season with breathless descriptions of the lures’ fish catching abilities. The two lures, says Rapala, will ‘deliver topwater mayhem to Rapala thrillseekers’. Dealers yet to be introduced to the lures can read exactly what makes them special by clicking here, while here is confirmation that Rapala is currently the US‘s most popular hard lure brand. For those brands looking to challenge that assumption – and make a mark throughout the rest of the world too, note that Angling International is now taking bookings for the January Lures Special Issue. North American companies click here to secure your space in this must-read issue for the sector. Lure companies from the rest of the world click here. VIEW LURES IN ACTION AND MORE VIDEOS View demonstrations of latest launches in the lures market plus other tackle sectors in our new video news section... Why big pike and zander can’t resist this latest lure from Kinetic Watch video In action: Wright & McGill’s S-Curve Salmon & Steelhead rod Watch video Great fishing with the Okuma Makaira 2-speed game reel Watch video Jim Brown shows the simple but oh-so-clever Fishclipper tool  Watch video How Worth makes its top-selling split rings Watch video NOVEMBER ISSUE ONLINE NOW More special issues to reach your target buyers Book now to reserve space in the following special issues of Angling International – and to take advantage of extra editorial support. • Reels Special – December 2011 • China Fish Special – February 2012 • Line Special – April 2012 Customers in Europe, Asia, Africa and Australasia contact International Commercial Director Lucie Henton +44 7825 999230  lucie@angling-international.com  Skype lpetrickova Customers in North America and Canada contact US National Sales Manager Stuart Pavlik 561-627-2520 direct  stuartpavlik@aol.com  Skype stuart.pavlik © Angling International. 2011 Top Corner Editorial and Design Ltd, publishers of Angling International magazine. 4 Milnyard Square, Bakewell Road, Orton Southgate, Peterborough, Cambs PE2 6GX United Kingdom Tel +44 1733 392970  +44 7825 999230  Forward this email Unsubscribe from this newsletter

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